Custom Hydrating and Shimmering Lipstick for Private Label Brands
This private label lipstick collection gives beauty brands two texture directions in one shade range: smooth hydration lipstick and shimmering pearl-effect lipstick. It is designed for small-batch lipstick launches, mixed-shade orders, and custom packaging projects.
Quick Facts
- Product Type: Lipstick
- MOQ: 100 pieces
- Texture Options: hydration texture and shimmering texture
- Shade Range: 40 SKU shades total
- Customization: logo printing and custom paper box packaging available
- Lead Time: around 15-20 days after artwork confirmation
- Price Range: 1.99 USD per unit to negotiated pricing based on quantity
MOQ for this private label lipstick is 100 pieces. Mixed shades are available for small orders, including hydration texture shades and shimmering texture shades.
Pricing Reference
Different quantity range, different price.
| Minimum Order Quantity | Ex-work Price (not include delivery cost) | Unit |
|---|---|---|
| ≥ 100-499 | 1.99 USD per unit | Piece |
| ≥ 500-999 | 1.88 USD | Piece |
| ≥ 1000-1999 | 1.75 USD | Piece |
| ≥ 2000 | Negotiate | Piece |
For example: if you place below 500 pcs, the price is 1.99 USD each.
Two Texture Options
The hydration texture gives lips smooth, comfortable color payoff with a moisturized-looking finish.


The shimmering texture adds a luminous pearl-like effect for a brighter, more eye-catching makeup look.

Shade Charts and Product Details
The collection includes 24 hydration texture shades and 16 shimmering texture shades. Buyers can mix shades for small orders and test different color directions before scaling.








Hydration Texture Shades
These 24 hydration texture shades cover nude, pink, rose, berry, red, mauve, coral, brown, and purple tones for everyday lipstick collections.
























Shimmering Texture Shades
These 16 shimmering texture shades add pearl-like shine and stronger visual impact for seasonal collections, social media launches, and bolder lip makeup ranges.
















Product Details
- Product Type: Lipstick
- Application Area: Lips
- Texture Options: Hydration texture and shimmering texture
- Hydration Texture Shades: 24 shades
- Shimmering Texture Shades: 16 shades
- Packaging Style: square lipstick tube
- MOQ: 100 pcs, mixed shades available
Private Label and Customization
We provide small-batch private label customization for this lipstick collection. Logo printing can be added to the lipstick tube, and custom paper box packaging can be made according to your design.
For small orders, formula, color, tube shape, and component packaging usually stay fixed. Customization is mainly available for logo printing and paper box design.
Small Order Notes
- MOQ: 100 pcs
- Shades can be mixed
- Logo printing can be added to the lipstick tube
- Custom paper box packaging is available
- Additional printing cost: USD 200 per product type
- Production time: around 15-20 days after artwork confirmation
For more private label cosmetics order questions, please visit the Kasey Cosmetics FAQs.